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No. 104
January/February/March 2012
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Cover Story
 

Denise Rich at Ivana’s bubbly reception
Denise Rich at Ivana’s bubbly reception
Ivana makes a point that her wine is rated above 90
Ivana makes a point that her wine is
rated above 90
Eric Trump and his mother Ivana
Eric Trump and his mother Ivana

Ivana’s Yorkie likes to party
Ivana’s Yorkie likes to party

Michaela Boruta and Paul Chapman
Michaela Boruta and Paul Chapman

Peter Cerverinka and Denise Rich inspired by Legends Wine
Peter Cerverinka and Denise Rich inspired by
Legends Wine

Ivana and her sons, Donald Jr. and Eric
Ivana and her sons, Donald Jr. and Eric
Living Legend Ivana Trump
Creates Enchanting Wine Trio

W
HILE The Donald is changing the landscape of urban America with his iconic brand of skyscrapers, his ex-wife Ivana Trump is intent on changing the palate of the world’s drinking pleasure.

Ivana is making a name for herself among the cognoscenti with her Living Legend Wine Collection. The socialite/businesswoman partnered with Chef Andrew Caldwell to create a new line of wine.

Known throughout the world as the History Chef, Caldwell is author of Their Last Suppers. In South Africa he served as chef for Nelson Mandela for two years.

"After Mandela," he said, "I think Ivana is the nicest person I have ever met."

The premier list consists of a unique crisp Chardonnay, a rich red Cabernet Sauvignon, and a fun Pinot Grigio with an apple and pear bouquet.

This variety is produced by the Larson Winery, one of the finest boutique wineries in Sonoma, California. The wine content is rated above 90, which puts it in the top 10 percent for wine quality.

Legends Wines are featured in high-end establishments such as Tony’s DiNapoli in New York, the Palm Beach Yacht Club and Charlie’s Crab in Palm Beach, and Norwood’s Restaurant and Wine Shop in New Smyrna, Florida. For its spectacular wine dinners, Norwood’s stocks 30,000 bottles with 1,200 labels — and Ivana Legends Wines have become a popular choice.

Ivana introduced her brand to New York tastemakers in October at a reception in her East Side townhouse. She was joined by daughter Ivanka and two sons, Eric and Donald Jr., plus songwriter Denise Rich, Prince Dimitri of Yugoslavia, financier Peter Cerverinka, Paul Chapman of ABC Carpet & Home, Nello Balaban of Nello’s, Paul Nicaj of Battery Gardens, Gold Medalist Aja Steindler, Sirio Macchioni of Le Cirque, Michael McCarty of Michael’s, Larry Kaiser, Nikki Haskell, Michele Herbert, and society chronicler Catherine Saxton.

"This summer I introduced the wine to some friends in St. Tropez," Ivana said, "and they loved it. So I thought with a good wine at reasonable prices we can’t go wrong."

To make her wine available to everyone, it is priced at $20 to $25.

At a soft launch in Florida, Ivana decorated the tables with empty wine bottles sprouting pretty flowers.

"The ladies loved it so much they left the flowers and took the bottles," she said.

Ivana’s wine bottles—filled with fine wine, not flowers—are available in shops and at www.ivanatrump.com.

Denise Rich, Ivana Trump and Peter Cerverinka
Denise Rich, Ivana Trump and Peter Cerverinka

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